Souza Hub brand family

# Falcon CCTV

Clear, vigilant watchfulness and sharp security visibility.

CCTV and security cameras Mascot: Falcon by Souza Hub

## Brand Look And Feel

Falcon CCTV uses a technical field-guide identity: clear service naming, a serious Falcon mascot, disciplined typography, and the Souza Hub endorsement system.

### Personality

watchful precise protective calm technical

### Typography

Expressive word: Sora Bold
Practical word: Red Hat Display Bold

### Palette

Primary: Cobalt blue`#1D4ED8`
Dark: Technical ink`#2B2D2F`
Light: Background`#E8EDF3`
Accent: Support color`#D9A441`

## Logo Preview

### Dark logo export

### Light logo export

### Design Rules

- Keep the falcon alert, not aggressive.
- Use cobalt as a technical surveillance signal.
- Prioritize visibility and trust.

## Mascot Gallery

Representative transparent PNG mascot exports from this release. Open any image to download the individual file.

FC-mascot-001-full-body-neutral.png
FC-mascot-002-cobalt-dominant-angled.png
FC-mascot-003-full-body-square-compact.png
FC-mascot-004-active-service-action.png
FC-mascot-008-wide-horizontal-crop.png
FC-mascot-017-mark-crop.png

### Pattern Direction

- sight lines
- lens rings
- grid overlays

### Endorsement

by Souza Hub

## Downloads

Logo Files Browse SVG and PNG exports. Mascot Files Browse transparent PNGs and previews. Brand Dossier PDF Download the full branch dossier. Brand ZIP Download all public assets for this brand.